At Pure Medical Weight Loss & Body Optimization, our mission is personal.
We’re not just providers — we’ve lived the weight loss journey ourselves. We understand the frustration, the setbacks, and the desire to feel confident, energized, and in control of your health.
With over 50 years of combined healthcare experience, we bring together clinical expertise and real-life understanding to create care that is supportive, empowering, and tailored to you. This is not a one-size-fits-all approach — it’s personalized guidance built around your goals and long-term success.
No judgment. No shame. Just real support from a team that truly gets it.
Because this journey isn’t just about weight loss — it’s about becoming your strongest, healthiest, most confident self.
Our Story
The Team
Jennifer Herter
Nurse since 1993. Nurse Practitioner since 2012. Weight loss warrior for life.
Jennifer isn’t just a provider — she’s walked the journey herself. After struggling with obesity and becoming a tirzepatide success in 2022, she knows firsthand what it feels like to want more energy, more confidence, and more life. She understands the frustration, the hope, the setbacks — and the victory. That’s why she’s so passionate about helping her patients feel amazing inside and out.
With over 30 years in healthcare, Jennifer blends experience, empathy, and a little sparkle to create care that feels personal, empowering, and real. No judgment. No shame. Just results, support, and someone who truly gets it.
When she’s not helping patients transform their health, you’ll find her loving on her amazing husband, five children, and four precious grandchildren (who absolutely have her heart). She’s happiest chasing sunshine, traveling near and far, floating in the water, relaxing with her pups, diving into a good book, or taking sunset golf cart rides with her favorite people.
Her mission?
To help you feel confident, vibrant, and completely unstoppable.
Ashley Bingman
Nurse since 2006. Nurse Practitioner since 2018. Cheerleader for your healthiest life.
Ashley brings nearly two decades of nursing experience — and a whole lot of heart — to every patient she cares for. Her approach is equal parts knowledgeable, compassionate, and down-to-earth.
Having personally struggled with weight gain and successfully losing weight with a GLP-1, Ashley understands the journey on a real level. She knows the frustration, the effort, and the incredible confidence that comes with feeling good in your own skin again. That’s why she’s so passionate about helping others become the healthiest, strongest version of themselves — without judgment and with lots of encouragement along the way.
When she’s not helping patients transform their health, Ashley is all about family life. She’s married with three amazing kids — and proudly cheering on one who is following in her nursing footsteps (the legacy continues! ). You can also find her catching a Cardinals game, soaking up time with family and friends, and making memories whenever she can.
Ashley’s mission?
To support, guide, and empower you — every step of the way.
Contact us
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